An e-list, also referred to as a listserv, lets members subscribe to a list. Subscribers send and receive messages distributed to the entire group through a single email address. Use e-lists for communications such as volunteer opportunities, discussions, or announcements.
On this page
Adding a new e-list
- Go to Community > E-Lists.
- Select Add a new E-List.
- Configure the e-list:
- Active: Toggles whether the e-list is active. Suspend an e-list by placing it into inactive status.
- E-List Name: The name displayed in your MC Professional solution. This field is required.
- E-List Description: A brief description, displayed on the e-list page.
- E-List Address: The address of your e-list. If you have a custom domain with us, your e-list can use your own domain—contact our support team if this isn't set up yet.
- Custom Domain: Enter your custom domain here if you have one. For setup steps, see E-list custom domain setup.
- Subject Prefix: Displayed before the subject line of every email sent to the e-list. Many organizations use a prefix like [My E-List] to make e-list messages stand out in the recipient's mail client.
- Administrative Email Address: Receives all admin-related communications, such as unauthorized users attempting to send to the list, or alerts that an e-list member has a bad email address.
- Replies Directed To: Sets whether replies go to the entire list or to the original sender.
- Set the Subscription Permissions. These control who can subscribe to the e-list, based on a member's group. At least one group is required. In the dropdown menu, select the groups that can join this e-list from their My Profile > My E-Lists tab.
- Update the Moderation Options. When moderation is enabled, a moderator must approve all messages and replies before they're sent to e-list members. Moderators approve messages from their My Profile > My E-Lists tab.
- Enable Moderation: Adds moderation to your e-list.
- Add Moderators: Opens a search window. Select the user you want as a moderator, then select Add Moderators.
- Delete: Removes a moderator from the moderator list.
- Set up the welcome and goodbye emails. These customizable emails are sent to new subscribers and to users who unsubscribe from the e-list.
- Send Welcome Email: Enables sending the email.
- Welcome Email Subject: The subject of your email.
- Body: The content of your email.
The goodbye email works the same way when someone is removed from an e-list or unsubscribes.
- Configure the Email Footer. Include a custom footer here to provide custom messaging and instructions for members in e-list messages.
Adding members to an e-list
Select the name of the e-list, select the Members tab, then select Add Members. In the window that opens, tag the members you want to add, then select Add X Members.
Member view
Members receive e-list messages in their inboxes, or view them on the website under the My Features tab. There, they see all e-lists they've subscribed to, and any e-lists they have permission to subscribe to.
Tips
- If you've created a welcome email, users receive it as soon as they're added to an e-list. We recommend including e-list rules and instructions for managing e-list subscriptions in the welcome email.
- There's no limit on the number of e-lists you can have, so make an e-list inactive rather than deleting it. That way you can come back to the information later.
- If a member unsubscribes from an e-list, they still receive messages sent to them through the Contact Center.
FAQs
Can emails be automatically added to an e-list?
No. Emails must be added manually, either in the e-list itself or at the profile level.
If a subscribed member lapses or moves to the prospect member type, does the system unsubscribe them?
No. They remain subscribed and receive e-list messages as normal. Remove these members from the e-list manually.